A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...

My new book arrived on my doorstep today: “Writing Tools for the College Admissions Essay.” If you are counting, that makes 21 books with my name on the cover as editor or author. But it is only with ...

WHEN PEOPLE ask Michael Moritz, a former journalist and prominent tech investor, what book they should read to understand Silicon Valley, he always recommends two. “They are not about Silicon Valley, ...

Business owners often hear that a book is the ultimate credibility booster. But publishing in the nonfiction space (especially when your goal is to grow a company) comes with unique challenges and ...

When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...

Generative AI has upended how we write things, or even if we write at all. Now a startup wants to be the main character in the next chapter of that story: AI that replaces the role of the publisher.

The physician, entrepreneur, and author reflects on getting Joy Prescriptions published—and what the process revealed about ...

The following content is brought to you by Mashable partners. If you buy a product featured here, we may earn an affiliate commission or other compensation. TL;DR: Youbooks is a unique AI tool that ...