For years, optimizing content meant focusing almost entirely on Google and other traditional engines. But with the rapid rise of generative AI chatbots – tools that don’t just link but summarize – ...

After making the decision to ditch Google Search a few months ago, I’ve been making it a point to keep an eye out for new products to try. Amusingly, it took me quite a while to realize there are ...

Jon covers artificial intelligence. He previously led CNET's home energy and utilities category, with a focus on energy-saving advice, thermostats, and heating and cooling. Jon has more than a decade ...

For decades, the way we find information on the internet changed only in small ways. Doing a traditional Google search today doesn't feel all that different from when, in the 1990s, you would Ask ...

The debate about AEO/GEO centers on whether it’s a subset of SEO, a standalone discipline, or just standard SEO. Deciding on ...

A software engineer from New York got so fed up with the irrelevant results and SEO spam in search engines that he decided to create a better one. Two months later, he has a demo search engine up and ...

Reddit is going to be leaning even harder into search in the coming months. The company has already been working on a plan to integrate its LLM-powered search into its main search feature, but CEO ...