Forbes contributors publish independent expert analyses and insights. Rebecca Shaddix covers overlooked aspects of big data and technology. Oct 28, 2024, 10:45am EDT Attribution in marketing gets a ...

A film is not only a creative work. It is a product entering a crowded market, and the following playbook shows how startup ...

Katelyn is a writer with CNET covering artificial intelligence, including chatbots, image and video generators. Her work explores how new AI technology is infiltrating our lives, shaping the content ...

Cultural transformation is essential for successful technology adoption. A culture of continuous learning, agility and data-driven decision making must be embedded in order to integrate new ...