Marketing is built on one essential element: accurate information. As marketers, we're always collecting and analyzing data to understand customer behaviors, preferences, and trends. That information ...

Everyone understands data is important, but many business leaders don’t realize how impactful data quality can be on day-to-day operations. In my experience, nearly all process breakdowns have root ...

Data is the lifeblood of modern business. The value of any business decision starts and ends with data quality. This is why bad or incomplete databases can completely cripple a business, and why you ...

Garrett Andrews is an adjunct faculty member in the Department of Political Science at Portland Community College where he teaches State and Local Government. With five years of experience as a writer ...

Once a promising futuristic industry, digital health is merging into mainstream medicine. Now in the limelight, conversations around how these digital tools should be validated are starting to take ...