Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

E-commerce, short for electronic commerce, refers to the buying and selling of goods or services using the internet, as well as the transfer of money and data to execute these transactions. E-commerce ...

A successful e-commerce business demands a strong concept, authoritative branding, secure payments, multi-channel selling, optimized fulfillment, and data-driven marketing. Starting an e-commerce ...