Facebook is the most-used social media platform in the world. It boasts 2.96 billion monthly active users. Most likely, you’re on Facebook and use it often. But is your business on Facebook? Not only ...

How brands can best use Facebook to reach their target audiences. With 2.9 billion monthly active users, Facebook is still the most widely used social media platform worldwide. For brands whose target ...

Social media is not about just about presence but also about conversations and showing mutual value. Facebook pages, as with every marketing tactic, need a model and strategy definition. Sometimes we ...

Facebook Live is an effective way to reach customers. Learn how to utilize Facebook Live Q&As to connect with customers, ...

Your competitors' social advertising strategies provide insight for your own campaigns. Here's how to use Facebook Ads Library to get a leg up. Competitor research is a crucial portion of any online ...

The following content is brought to you by Mashable partners. If you buy a product featured here, we may earn an affiliate commission or other compensation. The Ultimate Facebook Marketing ...

Think about every networking or social event you’ve ever been to and you may remember watching everyone deliberately avoiding the person who’s always trying to sell. Nobody likes to get stuck talking ...

The following content is brought to you by Mashable partners. If you buy a product featured here, we may earn an affiliate commission or other compensation. TL;DR: Learn how to reach millions with The ...

Christine is a non-practicing attorney, freelance writer, and author. She has written legal and marketing content and communications for a wide range of law firms for more than 15 years. She has also ...

For decades, multilevel-marketing companies had it easy. Cutco knives, Tupperware containers, and Pampered Chef bread mixes were inoffensive products sold at weeknight wine parties and, later, in ...