Bobbi Brown revealed her best mascara-applying tips in a recent video. She explained how to use mascara to make “eyes stand out.” She shared her “favorite” mascara: Jones Road’s The Mascara. Brown ...

As “mascara cocktailing” grows in popularity, some beauty enthusiasts may be surprised to learn how mascara is made. “Every formulation is comprised of an oil-soluble phase and a water-soluble phase,” ...

The fix is so simple. Nothing makes me feel more instantly pulled together quite like a great mascara. Having longer, fuller lashes makes me feel more feminine and, quite frankly, more powerful.

celebrity makeup artist and global makeup artist for Urban Decay Ask any makeup artist which products you need to accentuate your eyes, and they’ll tell you to use the two of them in tandem for best ...

Karakeosian suggests applying a dab of shimmer shadow in the inner corners of the eyes and under the brow arch. "This creates ...

Blink Brow Bar London Lash Lift Mascara - This just-launched wand from the brow and lash experts at Blink is beautifully buildable, so that you can go for subtle lift or something more maximalist ...

When it comes to eyeliner, the choice between barely-there brown and drama-inducing midnight black is one we face more often ...

No matter what makeup look you're hoping to achieve, adding mascara for that extra pop is essential, and thicker, luxurious lashes are a win until it's time to take them off. Standing by the mirror or ...