Sales have traditionally served as the major metric for measuring success. Although certainly important, trying to hit a specific revenue figure while disregarding other indicators may not bring you ...

Marketing campaigns may have different goals, such as raising brand awareness, boosting sales or increasing event attendance. But all campaigns require a company’s resources, whether that’s money from ...

Smartwatches have beefed up their heart health features in recent years Smartwatches have beefed up their heart health features in recent years is a senior reporter and author of the Optimizer ...

To deliver personalized solutions, financial advisors must measure investment risk with confidence. What does Morningstar’s Portfolio Risk Score do? What does Morningstar’s Portfolio Risk Score do?

Explore the ADX indicator's role in measuring trend strength. Using ADX can enhance your trading decisions, helping you ...

is a senior reporter and author of the Optimizer newsletter. She has more than 13 years of experience reporting on wearables, health tech, and more. Before coming to The Verge, she worked for Gizmodo ...