AI is powerful, but it is not magic. Just because developers use AI tools does not mean outcomes will improve automatically.

DOGE, or the Department of Government Efficiency is in the headlines this week for its latest performance management tactic: asking federal employees to email 5 bullet points on their accomplishments ...

A common challenge founders face when they outsource to a software development company is tracking the performance of developers. Since you cannot really monitor the outsourced team on a full-time ...

The concept of Key Performance Indicators (KPIs) sounds like it should solve all problems by measuring how effectively an individual, team, or organization is achieving important goals. But in ...

When it comes to PPC, success depends on more than just launching campaigns — it’s about understanding and analyzing the right performance metrics. By knowing which data points to focus on and how to ...

On September 30, 2025, the U.S. Food and Drug Administration (FDA) posted a Request for Public Comment regarding how to measure the performance of medical devices enabled with artificial intelligence ...

A recent investment bank research article suggested that generative AI could drive a 7% uptick in global GDP. What if, though, such statements were a kind of category error? What if AI were so ...

Track SEO progress with confidence. Learn how benchmarking reveals gaps, sets goals, and helps you stay ahead of competitors in search rankings. A huge part of an SEO’s role is tracking and monitoring ...

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...

As the end of the year approaches, many workers are steeling themselves for their annual performance review. Performance reviews can be intimidating, but they can also be valuable opportunities to ...

After years of relying on digital performance channels, small and medium-sized businesses are being forced to rethink how they grow in a more competitive and expensive market.