Consumers expect quick, snappy performance from business websites. If your website is sluggish, visitors may well exit quickly and head for a competitor’s site. Diagnosing and correcting the causes of ...

Your prospective customers think so, too. In a world where attention spans are shrinking, even a one-second delay can lead to lost visitors, lower rankings, and missed revenue opportunities. Research ...

Research from Google found that website bounce rates increase by as much as 31% from one-second to three-second load times. In my experience, page load times are one of the most consistent technical ...

To stand out among the millions of websites online, companies must consistently manage and perfect their website. This is a continuous process, with new possibilities and tech advancements always ...

Visitors won’t stick around if your site is slow. Speed things up with simple fixes like removing unused themes and plugins, installing a CDN or switching web hosts. Dianna Gunn built her first ...

Google has announced that the new Interaction to Next Paint (INP) metric will become one of the three Core Web Vitals metrics on March 12, 2024. It’s replacing the older First Input Delay metric. This ...