Forbes contributors publish independent expert analyses and insights. Zak Doffman writes about security, surveillance and privacy. When users “cannot clear” unique tracking identifiers and “cannot ...

LONDON — Google is dropping plans to eliminate cookies from its Chrome web browser, making a sudden U-turn on four years of work to phase out a technology that helps businesses tracks users online.

Google said late Monday it is reversing a long-planned move to ditch third-party cookies — a critical way for advertisers to track consumers' web activity. In a blog post, the U.S. internet giant said ...

No cookies? No problem.

Google has scrapped its plan to kill third-party cookies in Chrome and will instead introduce a new browser experience that allows users to limit how these cookies are used. A third-party cookie is ...