A mobile-friendly website isn’t just a way to improve the customer experience. Mobile website optimization is a necessity for websites to rank well in Google search results. And with more customers ...

Research shows that AI Overviews can cause a whopping 15-64% decline in organic traffic, based on industry and search type. The online marketing landscape is undergoing its largest change in nearly ...

Not surprisingly, there’s been a spike in concern among our clients about their Google rankings. They’re worried that organic traffic to their website is at risk despite their Google rankings staying ...

Google’s AI Overviews (AIOs) are AI-generated responses that appear at the top of the search engine results page (SERP). Unlike traditional search results, AIOs summarize information from multiple ...

Target is overhauling its website technology to adapt to the changing way consumers are searching for items, Ranjeet Bhosale, Target’s Vice President of Digital Product Management, told attendees at ...