It’s officially the end of organic search as we know it. A recent survey reveals that 83% of consumers believe AI-powered search tools are more efficient than traditional search engines. The days of ...

Structure content for AI search so it’s easy for LLMs to cite. Use clarity, formatting, and hierarchy to improve your visibility in AI results. In the SEO world, when we talk about how to structure ...

The future of SEO is about mentions, authority, and AI relevance. Here’s how to secure brand visibility in AI-generated search results. In 2025, my LinkedIn feed became flooded with SEO thought ...

More searches end without a click. Learn what zero-click searches are, why they’re rising, and how to optimize content to stay visible in a no-click world. Zero-click searches occur when users get ...

Research shows that AI Overviews can cause a whopping 15-64% decline in organic traffic, based on industry and search type. The online marketing landscape is undergoing its largest change in nearly ...