TAG Heuer honors racing legend Ayrton Senna with two new limited editions ✓ Celebrating a long-standing collaboration ✓ See ...

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As we approach the new Formula 1 season, many changes are coming, and not just in lineups and regulations. Luxury brand company LVMH, parent company of Luis Vuitton, Givenchy, Dom Perignon and more, ...

When the original TAG Heuer Formula 1 timepiece made its debut in 1986, it marked a significant milestone for the brand. This was the first watch to bear the TAG Heuer name following the acquisition ...

“I am delighted to welcome TAG Heuer as the Official Timekeeper of Formula 1 as they start the next stage of their long history in our sport,” said Stefano Domenicali, president and CEO of Formula 1, ...

Watches and Wonders 2025 is upon us. Click here for all our reports from the watch world's biggest annual event. Last May, after years of demand from fans, TAG Heuer teamed up with Kith’s Ronnie Fieg ...

From a solar-powered F1 tribute to the elegant Astronomer, it's been a big year.

Tag Heuer welcomes the Formula 1 season, which starts on March 16th, with a high-quality clock that can handle everything that happens on Formula 1 race tracks. There’s a high chance that Tag Heuer ...

TAG Heuer marks its return as the Official Timekeeper of Formula 1 by releasing new editions of some of its best-known racing watches from the 1960s, ’70s and ’80s: the Monaco, Carrera and Solargraph.

Want more watch coverage? Get About Time, Esquire’s free newsletter, in your inbox every Sunday. Sign up here For a small, plastic, fun-time watch, Tag Heuer’s Formula 1 watch has had an appropriately ...