Google is axing Internet Protocol (IP) address logging on its analytics platform. The decision could hamper marketing effectiveness by cutting off advertisers’ ability to access user location data, ...

Major changes are coming to Google Analytics as the company navigates higher consumer privacy standards and increasingly complex international privacy laws. For one, Universal Analytics (UA), the ...

This story originally appeared on Ars Technica, a trusted source for technology news, tech policy analysis, reviews, and more. Ars is owned by WIRED's parent company, Condé Nast. After providing the ...

Over the last couple of days, the news of the email service ProtonMail giving up an activist’s IP addresshas been a big topic of conversation for the international security community. All reports ...

MetaMask will start logging users' IP addresses and Ethereum (CRYPTO: ETH) wallet addresses during on-chain transactions, according to an updated privacy policy agreement released by the wallet's ...