ITV has refreshed the branding across all of its six linear channels ahead of the launch of new streaming service ITVX next month. According to the broadcaster, the new branding “turns streaming ...
In this episode of the MadTech Podcast, John Still is joined by Mariam Ahmad and Lotte Jones, CMO at The News Movement to discuss the latest in media and marketing. Through today’s stories we explore ...
U.K. public service broadcaster ITV has re-branded its channels ahead of the launch of its next streaming service ITVX next month. Its flagship channel, ITV, has been re-branded as ITV1. All the ...
Artistic director, curator and consultant Charlie Levine was tasked by ITV Creative with sourcing the talent that will deliver the work, briefed with scouting out artists from a diverse range of ...
Ahead of the launch of AVoD service ITVX, commercial broadcaster ITV’s channels have been given a fresh look, with new channel branding, on-screen presentation and idents rolling out across all on air ...
ITV will launch a brand new set of channel idents on November 1st to coincide with the launch of its new channel, ITV3. ITV1 has used the existing idents, featuring celebrities from the channel, for ...
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ITV warns over slump in ad revenues as firms cut marketing budgets amid Budget tax hike fears
ITV has warned of a slump in advertising as firms cut marketing spend following warnings of Budget tax hikes. Boss Carolyn McCall said there is evidence of a ‘softening economy’ as the broadcaster ...
Now and Next EPG data for the ITV Sport Channel is now being transmitted alongside two test channels at 28.2 o East. The idents '3-6' and '3-7', with data for ITV Sport and ITV Sport Plus respectively ...
Grampian and Scottish TV stations will both be rebranded to come closer in line with the national ITV1 look, parent company SMG has announced. New idents featuring personalities from both stations' ...
Arla Foods has been announced as the sponsor of new ITV cooking show Food. Glorious. Food., with sponsorship idents to be produced by CHI. The multi-platform package was negotiated by ITV Commercial, ...
The premiere of the new series of ITV's hit drama Downton Abbey this weekend is to host a range of innovative sponsorship adverts from insurance giant Aviva. Aviva intends to "underline the importance ...
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