在数字音乐的浪潮中，流媒体平台如Spotify和Apple Music迅速崛起，几乎占据了整个音乐市场的主导地位。然而，令人意外的是，直到2026年初，唱片公司和苹果公司依然对iTunes的付费下载业务情有独钟。这究竟是为何？

A new report highlights iTunes’ ongoing resilience despite streaming competition, with Apple even promoting the platform to industry partners.

在如今的音乐消费市场，流媒体服务无疑已经成为了主流。然而，令人惊讶的是，苹果公司与唱片公司依然决定在2026年初继续运营iTunes的付费下载业务。这一决策不仅反映了数字音乐市场的复杂性，更揭示了用户行为与行业规则之间深刻的博弈关系。

唱片公司维持 iTunes 业务的核心动力，源于 Billboard 榜单的算法权重。根据规则，一张专辑的直接购买量被计为 1 个销售单位，而要达到同等权重， 则需要累积 1000 次付费流媒体播放或 2500 次广告支持的免费播放。

While music streaming may be king, both Apple and the recording industry at large aren't quite ready to write off the power of the iTunes sale.

尽管流媒体服务已成为全球音乐消费的主流模式，但唱片公司与苹果公司仍计划在2026年初继续运营iTunes付费下载业务。这一决策背后，折射出数字音乐市场用户行为与行业规则的深层博弈。 市场调研数据显示，当前iTunes音乐购买群体中，80%的用户并未订阅Apple ...

Recently I considered, in a best-of-all-worlds fashion, what media in an iCloud might look like. With the official unveiling of iCloud we now know the reality. While I certainly didn’t get everything ...

尽管流媒体服务已占据全球音乐市场的主导地位，但苹果公司的iTunes付费下载业务仍在特定领域展现出独特生命力。最新行业数据显示，这项传统数字音乐销售模式不仅未被淘汰，反而成为唱片公司冲击榜单的关键工具，其背后是粉丝消费习惯与商业规则的深度博弈。 市场研究机构发现，iTunes平台目前仍保有相当规模的活跃用户群体，其中八成消费者从未订阅过Apple ...

The charts rapidly change, but data aggregatation sites showed "Streets of Minneapolis" was the most-downloaded song in ...

Apple has changed music links in its iTunes software to deliver users to a new page called iTunes Preview, which features song information in the browser. Don Reisinger CNET contributor Don Reisinger ...

For most creatives, music is inextricably intertwined with the creative process. Before we sit down to hammer out a project, many of us pick a playlist that (we hope) will inspire or, at the very ...

A number of users are reporting an issue where iTunes 4.9 repeatedly stalls while playing music. In the most common cases, the entire system becomes unresponsive for several seconds and music stops ...