Google has updated its Results About You tool. Now, it proactively searches for personal information and alerts you if it finds any. When you get this alert, you can ask Google to remove the ...

Search is dead, long live search! Search isn’t what it used to be. Search engines no longer simply match keywords or phrases in user queries with webpages. We are moving well beyond the world of ...

Eight years ago, a friend and I drove from Buffalo to Los Angeles in a 14-year-old Audi station wagon we nicknamed Gerhardt. It was an imperfect car: The brakes didn’t work until the day before we ...

Structure content for AI search so it’s easy for LLMs to cite. Use clarity, formatting, and hierarchy to improve your visibility in AI results. In the SEO world, when we talk about how to structure ...

The new Search API is the latest in a series of rollouts as Perplexity angles to position itself as a leader in the nascent AI-powered search engine space. AI-powered search capabilities are ...