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Secrets to selling intangible products and services
When you're selling intangible goods and services, you'll need to create a unique marketing plan and sales process involving trust. Learn what's involved.
When marketing your business offerings, it's critical to understand the problems your consumers are facing and specify how you're the right company to help solve them. However, things begin to get ...
The last two Privilege Points (Part I and Part II) explained that the 1947 U.S. Supreme Court decision in Hickman v. Taylor, 329 U.S. 495 (1947), created a common law protection for litigation-related ...
On April 25, 2024, Judge Richard G. Andrews from District of Delaware found that Siri, the digital assistant produced by Apple, is not subject to the patent marking requirement pursuant to 35 U.S.C. § ...
Vendors that incur expenses in the course of providing a product and a service to another company or client often bill these expenses directly to the client when the contract or agreement allows. In ...
In his book, Elite Financial Teams: The 17% Solution, Matt Oechsli shares research on teams and the affluent from The Oechsli Institute, as well as his own experiences coaching individual advisors and ...
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