Last month, sources informed Complex that Adidas is dropping a collaboration with Lego that could arrive as early as September and now, there's confirmation that the project is indeed happening. The ...

The FINANCIAL — Today, industry-leading sportwear brand adidas and household favourite toy company, the LEGO Group announced a multi-year partnership. The collaboration will see new co-created ...

Toy brick brand LEGO previously had two different flavours of partnerships with footwear maker Adidas. One was a set made to ...