Both the linear Showtime channel and the premium version of Paramount+ will be rebranded as CEO Bob Bakish acknowledges "uncertainty" for staff, and company seeks to focus on shows with "franchise" ...

As audience fragmentation roils revenue models and viewer expectations, the very meaning of television is changing. Consumers ...

For years, cable channels have used steadily rising carriage fees and advertising growth to offset subscriber decline. Now, times may be changing “as cord-cutting headwinds intensify.” By Alex Weprin ...

Unified content measurement gives ESPN a clearer view of how fans engage across linear, streaming, digital, and social - revealing its total audience reach and programming impact ...

Restaurants use linear programming for menu planning. It uses basic algebra to optimize meal production and thereby increase restaurant profits. Linear algebra reflects a direct relationship between ...