Social media marketing offers businesses an opportunity to find and communicate directly with their target audience. LinkedIn, in particular, provides business networking features that can help ...

Going viral on LinkedIn or any social media platform doesn’t happen often, but it can. When my post went viral, it received more than a million views and 12,000 likes, and it surprised even me. I knew ...

Your LinkedIn profile might be perfect, but does your business have a LinkedIn page, too? If not, it should. A LinkedIn page for your business is a chance to highlight your company and help clients ...

If you're spending time on LinkedIn, you might as well do it properly. Forget writing posts that attract attention from a profile that isn't up to scratch. That benefits no one. Your followers want to ...

Forbes contributors publish independent expert analyses and insights. Robin Ryan is a career counselor who covers job search and careers. Afraid he was about to be laid off, Joe, who was a sales ...

The following excerpt is from Ted Prodromou‘s book Ultimate Guide to LinkedIn for Business. Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound Your LinkedIn company page is a ...

On LinkedIn, everyone wants to create a profile to impress future clients, recruiters and employers,. But how do you ensure your profile is professional enough to win the gig you want? LinkedIn has a ...

LinkedIn — the social platform that targets the working world — has quietly started testing another way to boost its revenues, this time with a new service for small and medium businesses. TechCrunch ...

Opinions expressed by Entrepreneur contributors are their own. As a SaaS brand, chances are that a lot of your target users are on LinkedIn. The platform has about 90 million of its 830 million ...