LinkedIn isn't just a good resource for professionals. When used the right way, it can be a powerful tool for businesses too—and not just for recruiting, the way most managers think of using the site.

Many established businesses today now recognize LinkedIn as a powerful tool to generate leads and develop new partnerships. No longer is it just a site to find new jobs and grow your professional ...

Entrepreneurs and business owners must make a decision when using LinkedIn to promote their businesses: Do they advertise their businesses under their personal names, or do they advertise their ...

Social media marketing offers businesses an opportunity to find and communicate directly with their target audience. LinkedIn, in particular, provides business networking features that can help ...