When it comes to marketing a business online, several different strategies and tactics can be used. However, one of the most important is search engine optimization (SEO)—and, within that, national ...

Local SEO is a smart skill set to master, especially if you have a local business. All local businesses – from law firms to restaurants to retail stores to beauty salons – can benefit from local SEO.

Local SEO stands for local search engine optimization. It’s the practice of optimizing and promoting a business or organization’s digital assets to increase their online visibility for searches ...