Logos are everywhere — on smartphones, cars, clothing, and almost everything else made by a company with an identity. Logos help with quick identification and mean something to a brand. They tell a ...

Mention branding and many non-marketers immediately think about the company’s logo—but branding extends further. Branding involves every interaction your customers have with your company. Your ...

Shares of Cracker Barrel Old Country Store dropped roughly 7% on Thursday after the restaurant unveiled its new logo as part of a larger brand refresh. Cracker Barrel has said the refresh will still ...

As brand visibility grows, so does the risk of bad actors exploiting your company’s name and logo online. Fake websites, impersonator accounts and counterfeit listings can erode trust quickly, and ...

Here is a look at the new rebranding that replaces the 10-year-old Hewlett Packard Enterprise name tag with the “bold” new HPE logo. Hewlett Packard Enterprise Executive Vice President, Chief ...

AUSTIN (KXAN) — The city of Austin has rebranded. At a press conference on Thursday morning, Austin City Manager T.C. Broadnax unveiled a new brand logo for the city, which he said is the first in the ...

DALLAS — The City of Austin's new logo is turning heads, especially for Dallas residents. On Thursday, the City announced its "first-ever brand," including a brand new logo, and North Texans took note ...