The new BMW roundel debuted on the iX3 EV SUV, and it'll be introduced on other models starting next month.

Nothing has teased a major logo redesign on X, hinting at a shift away from its pixel-style identity and triggering mixed ...

The interlocking NC logo, once primarily used for athletics, now represents the entirety of the university. That decision didn't come cheap.

Nothing has teased what appears to be a new logo, sparking discussion among fans and tech enthusiasts. While the brand's ...

Cracker Barrel stock (NASDAQ:CBRL) jumped another 7.1% after hours after the company capitulated on a controversial change to its longtime store logo, and returned the elderly "Old Timer" leaning on a ...

Add Yahoo as a preferred source to see more of our stories on Google. The restaurant chain confirmed that its "new logo is going away" in a statement to USA TODAY on Aug. 26. The announcement came a ...

Walkers crisps, also known as Lay's potato chips or crisps, has unveiled the biggest change to its branding in its 80-year history. Its new logo is a "sun-inspired design", and features rays of light ...

WASHINGTON -- Amid mounting controversy surrounding Cracker Barrel's recent logo change and redesign, the restaurant chain said it is going back to its old logo Tuesday. "We thank our guests for ...

Customer visits to Cracker Barrel fell after intense backlash to its proposed logo change and renovations, the company said in its earnings call Wednesday, and it expects a continued decline in the ...

The Division I Cabinet approved the measure on Friday, which will allow schools to add up to two sponsorship logos (up to ...