Lowrance, a world-leading brand in marine electronics since 1957 and GPS navigational systems since 1992 — announced today the newest addition to its Elite and Mark family of compact fishfinder and ...

The 2024 ICAST fishing trade show in Orlando, Florida, delivered big news for boating anglers. Both Lowrance and Simrad debuted bow-mounted, electric-steer brushless trolling motors designed for salt ...

Any GPS system can help you navigate the nation's highways, but you need to be very selective if you want to find your way on one of our many waterways. For that, you may way to consider the Lowrance ...

Tide Craft Boats partners with Navico Group to offer the Lowrance Eagle 5 upgrade, enhancing navigation and sonar technology for a superior boating experience. Adding the Eagle 5 as an upgrade option ...

Lowrance Elite FS 10 Fish Finder/Chartplotter with Active Imaging 3-in-1 Transducer, $1,298 (save $500) Lowrance HDS Pro 9 Fish Finder/Chartplotter, $1,648 (save $450) Lowrance Elite FS 12 Fish Finder ...

Which marine GPS is best? A good marine GPS can provide much more than just accurate positioning, with a range of plotting, sonar and safety features available. The challenge comes in deciding which ...

For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

Lowrance, a world-leading brand in fishing electronics since 1957— announced today its all-new Outboard Pilot for use with the Lowrance High Definition System (HDS) series. This easy-to-use autopilot ...

Let’s face it. GPS is here to stay. Now before you light the torches and raise the pitchforks, let me explain. GPS is not a substitute for a paper map, though many city dwellers certainly think so.

Navico, parent company to the Lowrance, Simrad, B&G and C-MAP brands, announced today the passing of Darrell J. Lowrance, founder of its Lowrance brand. Darrell served as President and CEO of Lowrance ...

Boating Magazine's Marine Power Innovation (MPI) Awards recognize propulsion products that significantly advance the boating experience. These awards highlight technologies that push boundaries and ...