Aspiring MBA students face a crucial choice between Finance and Marketing specializations. Finance delves into numbers, ...

At some point in their careers, nearly all marketers find themselves facing the inevitable, age-old question: Should I pursue an MBA? On the one hand, there's the difficulty factor to consider.

From higher earning potential to in-demand skills, an MBA with a marketing concentration comes with a lot of benefits. Businesses in every industry need a marketing strategy to connect with their ...

MBA Finance vs. MBA Marketing: When a student decides to pursue an MBA, the first and most important question is: which ...

Doug Wintemute is a staff writer for Forbes Advisor. After completing his master’s in English at York University, he began his writing career in the higher education space. Over the past decade, Doug ...

The students who arrived in Evanston this month to begin their MBA at Northwestern’s Kellogg School of Management know that their new home is so much more than ‘the marketing school.’ And the ...

When online learners join weekly live sessions for Marketing in Our New Digital World, they’re left with a memorable experience – and maybe even a digital memento. The fully online Gies Business MBA ...

KALAMAZOO, Mich.—Western Michigan University’s food and consumer package goods marketing program is planning to offer new coursework as part of the WMU MBA, aimed at helping industry professionals ...

SAN FRANCISCO--(BUSINESS WIRE)--The University of Cambridge Judge Business School has transformed its MBA recruitment strategy with ON24 (NYSE: ONTF), a leading intelligent engagement platform for B2B ...

At Rutgers Business School Executive Education, we value the voice of the customer. Our participants provide valuable insights to help shape future programs and create extraordinary learning ...

This session provides a comprehensive view of digital marketing. It starts at the "50,000-foot level" by looking at the trends that are driving the shift of dollars from traditional advertising to ...