Just like buying a new iPhone through Apple's online store, you now select each spec of your new Mac device when purchasing ...

Apple has revamped its online Mac store, replacing pre-configured models with a "build-it-yourself" configurator, similar to ...

Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, ...

Apple has updated its website with changes to the checkout flow when buying a new Mac. Previously, the Apple Online Store would show you a range of preconfigured options with specific processors, RAM, ...

Apple has quietly updated the way that users buy and configure Macs on the online Apple Store, giving customers a process that's closer to buying an iPhone or iPad.

Apple’s online store now lets buyers build their own Mac. This simple guide explains how first-time users can choose the right screen, performance, memory, and storage.

Apple is taking a partial page from bulk OEM system builders and boutique PC outfits by now offering a similar part-by-part configuration process for its Mac systems.

Buying a Mac or MacBook through the Apple Store is now much more like buying an iPhone or iPad.

Apple has quietly rolled out a new Mac ordering process across its online store, affecting the MacBook Air, MacBook Pro, iMac ...

Apple has overhauled its online store for Macs. This "a la carte" shift, combined with dwindling stock, suggests M5 Pro and M5 Max MacBook Pros are imminent.

Apple’s Education Store has received a big visual makeover. The new design is similar to Apple’s online store, which switched to the new theme in 2021. Back then, Apple only updated its main online ...

Apple has announced that its online store will be launching in Vietnam on May 18 at 9 a.m. local time. The store will be available in both Vietnamese and English, allowing customers to order a wide ...