While managing social media for a company, Kayla Conley discovered a need for data analysis. This led her to seek a master's program that would equip her with both the quantitative skills and ...

Marketing professionals are facing a tumultuous and changing job market. Most marketers, 68%, feel that it is more challenging to get a job in the field now compared to five years ago, while only 7% ...

Meghan Gallagher is a Seattle-based freelance content writer and strategist. She has a B.S. in Marketing Management and a background in digital marketing for healthcare, nonprofit, and higher ...

Veronica Beagle is the managing editor for Education at Forbes Advisor. She completed her master’s in English at the University of Hawai‘i at Mānoa. Before coming to Forbes Advisor she worked on ...

The MS Marketing Analytics program will prepare students to accelerate their careers in the high-demand, marketing analytics field. Employment growth and demand for marketing analytics experts is high ...

When reviewing job growth and salary information, it’s important to remember that actual numbers can vary due to many different factors—like years of experience in the role, industry of employment, ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More A new research report on marketing analytics shows that brands plan to ...

BOSTON--(BUSINESS WIRE)--Joveo, a global leader in AI-powered recruitment marketing, and TalentNeuron, the leader in global labor market intelligence, announced today a strategic partnership that will ...

The best business decisions are backed by data. Insights from customer analytics can drive impactful marketing strategies, helping to enhance customer engagement and optimize business outcomes. The ...