DENVER & BERLIN--(BUSINESS WIRE)--Contentful, a leading digital experience platform, in collaboration with Atlantic Insights, the marketing research division of The Atlantic, today released a new ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Smarter tech choices. One-size-fits-all platforms often overpromise and underdeliver. A best-of-breed strategy promises agility and efficiency. Strategic integration. “Leave and layer” beats “rip and ...

In the HVAC industry, where every lead holds significant value, traditional marketing channels once left businesses in the dark, leaving them unable to effectively measure the impact of their ...

EverCommerce Inc. has announced that it is exploring strategic alternatives for its Marketing Technology solutions, which are designed to assist service-based small businesses in promoting their ...

This martech report will discuss what should be part of an ideal martech strategy and deliver guidance on the organisation and process of effective strategic management. While this report will reveal ...

Aventi Group, a leading name in the realm of product marketing, is making notable advancements in enhancing its B2B marketing services specifically designed for technology firms. With more than ten ...

Sophisticated tech-based tools and processes help marketing pros refine copy, build customer avatars, track buying journeys, target audiences and much more. Technology has infiltrated the end-to-end ...

Today’s marketing landscape continues to evolve at a rapid pace, requiring industry executives to stay attuned to the latest innovations if they hope to successfully build their brands and grow ...

Campaign Asia held its first Campaign Spotlight Indonesia in Jakarta, in partnership with DoubleVerify and Moonfolks, on April 15, 2025. This exclusive event brought together dozens of marketing ...

The 4 Ps (Product, Price, Place, Promotion) form the "marketing mix," a foundational framework for marketing strategy. While the concept originated in the 1960s, it remains essential for aligning ...

In a world where good technology quickly enables bad deeds, monitoring your brand identity and SEO safety needs to be as common as monitoring traffic, leads and conversions from your marketing ...