Autobots Rollout! Hasbro and Mattel have announced a new collaboration as the Transformers are coming to Hot Wheels. A few non-transformers heroes are arriving in the legendary car line with Optimus ...

Just when you thought Eternia had seen enough, another Masters of the Universe crossover has arrived from Mattel. Things are about to be More Than Meets The Eye as the world of Transformers lands in ...

Masters of the Universe is shaping up to be one of 2026's most highly anticipated movies, and Mattel's Robbie Brenner has ...

While Hasbro spent billions on eOne in the hopes of producing films like Marvel Studios, the Barbie company launched a film division but emphasized licensing for film and TV properties. By Etan ...

My nephew is just a little over three years old. That means he just started kindergarten last week. He has been quite shy growing up, so he have only recently started getting along. I was certain we ...

Barbie maker Mattel is partnering with OpenAI to develop generative AI-powered toys and games, as the new technology disrupts a wide range of industries, Mattel announced Thursday. Mattel billed the ...