Maybelline New York and Microsoft have announced a collaboration that offers a way to get ready for video calls with virtual makeup on Microsoft Teams. The Maybelline Beauty App in Microsoft Teams ...

Shape your brows like a pro with 4 smudge-proof, beginner-friendly eyebrow pencils. Shop trusted picks from Maybelline, Swiss ...

L'Oréal’s Maybelline New York is enlisting its first-ever digital avatar, named May, for a campaign surrounding the launch of its new Falsies Surreal Extensions Mascara, according to a press release.

Maybelline New York is targeting music and gaming communities with the launch of an interactive Roblox campaign, “Makeup Your Mix,” according to a press release. The effort was made in partnership ...

Maybelline New York has partnered with Snapchat to launch MNY Look Studio, an augmented reality-powered beauty platform created exclusively for Indian users. The new experience is designed to help ...

Adding another gaming element to its outreach approach, Maybelline New York has launched a virtual experience in Roblox and the corresponding “Makeup Your Mix” campaign, the company announced Thursday ...

Maybelline is under fire again for hiring a bearded makeup artist to star in its latest ad — just weeks after the brand fielded calls for boycotts over tapping Dylan Mulvaney to promote its concealer.

MILEY CYRUS is officially a Maybelline girl. As the new global face of Maybelline New York, the pop star brings her vibrant personality and creative vision to the artistry-focused makeup brand.

Maybelline, the global makeup brand, has launched the Beauty Squad, a collective of creatives at the forefront of South Africa’s pop culture. Maybelline reflects the vibrant culture, diverse ...