New method for measuring brand strength has been published on Amazon. The book Best Brands 2026 ranks the world’s ...

Large-aperture interferometers are important in the manufacturing and measurement of large-aperture optical elements, which play critical roles in the fields of optical precision manufacturing and ...

When folks speak about fuel economy, quoting IFTA, pen-to-paper, dash readouts and daily vs. 30-day, do we really understand what the data is reporting? These are all different, and rarely will they ...

Antibodies are the immune system's precision tools for recognizing and neutralizing viruses, bacteria and other foreign ...

The Media Rating Council has approved the accreditation of Nielsen’s Big Data + Panel TV ratings measurement. The new method for analyzing TV ratings combines the firm’s panel measurement — which ...

The first down measurement will be undergoing massive changes during the 2025 season. The NFL announced Tuesday a partnership with Sony’s Hawk-Eye technology as the new primary method for measuring ...

The Building Owners and Managers Association (BOMA) International has released the latest update to its floor measurement standard for retail properties, BOMA 2020 for Retail Properties: Standard ...

In back-end semiconductor processing it is important to improve the performance of semiconductors due to the limitations of miniaturization in front-end processes. To achieve this goal, the industry ...

Doctors may be able to assess the level of illness in people with heart failure using an MRI scan, according to research from the University of East Anglia.

In the ninth article in ExchangeWire's 2022 Predictions Series, industry experts discuss the future of measurement and attribution, considering how the impending demise of third-party cookies will ...