In this blog series, we shed some light on our marketing approach at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. A ...

You built your SaaS product and found market fit. You track MRR and customer retention closely. However, founders often ...

Those of us who read this magazine regularly know about security metrics. We have read about their value and seen monthly examples of useful metrics and what to do with them. But, ladies and gentlemen ...

Human resources metrics provide quantitative measurements for department activities as well as productivity and employee-related issues throughout the workforce. Companies make the best use of human ...

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Andrew Bloomenthal has 20+ years of editorial experience as a financial journalist and as a financial services marketing writer. David Kindness is a Certified Public Accountant (CPA) and an expert in ...

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