Facebook is widely expected to launch a mobile ad network at its f8 developer conference on Wednesday. The new product will be called Facebook Audience Network, as TechCrunch has noted. Facebook’s ...
ComScore has added mobile ad network rankings to Media Metrix. The new reporting will be called Mobile Metrix and become part of the overall Media Metrix product suite. Until now, Media Metrix was ...
Online marketing company ValueClick has acquired mobile ad network Greystripe for $75 million, according to TechCrunch. The deal continues a merger spree among the mobile ad networks, as noted in ...
Science Inc.’s acquisition of mobile ad network PlayHaven is yet another sign of its recent push to develop engaging mobile content. The Santa Monica technology studio bought bookmarking app Delicious ...
Bangalore-based InMobi has announced the acquisition of US-based Sprout, a platform for creating HTML5 rich media mobile advertising. This company claims that this acquisition helps InMobi address the ...
CHICAGO--(BUSINESS WIRE)--Motorola Solutions (NYSE: MSI) today announced it has entered into a definitive agreement to acquire Silvus Technologies, Inc. (“Silvus”) for $4.4 billion in up-front ...
Radio One has chosen Marketron Mobile, part of its Mediascape service portfolio, as its primary technology solution to power audience engagement and sales efforts across mobile for its 50+ stations in ...
Today, three and a half years after mobile ad network AdMob was founded by serial entrepreneur Omar Hamoui, the company is about to serve its 100 billionth ad. That’s 14 ad impressions for everyone on ...