CTIA San Francisco, USA / Hamburg, Germany, 12th September 2008 – Today at CTIA FISHLABS, leading developer and publisher of high-end mobile games, and Smaato, pioneering provider for mobile ...

PubMatic continues to up its mobile game, as the supply-side platform (SSP) on Monday announced its acquisition of Mocean Mobile, a mobile ad server for publishers. PubMatic can now directly offer its ...

Even as the tagging and tracking technologies for mobile ad platforms lag considerably behind those online, many performance marketers are embracing real-time bidding. International mobile ad server ...

Streaming video is advertisers’ shiny new toy. But tech companies that started in mobile display are optimistic about their prospects for sharing in those video budgets. Take PadSquad, which launched ...

LONDON--(BUSINESS WIRE)--Leading ad serving technology company Flashtalking announced its partnership with Starcom MediaVest Group (SMG)UK to service the global agency’s mobile ad serving needs for ...

Mojiva Inc joins the Mobile Marketing Association (MMA) as a global premium member. As part of the membership it will help educate media companies on selling mobile marketing. Mojiva Inc, parent ...

Accounting for 14% year-on-year growth in 2022 to a total of $336bn (~£263bn), mobile ad networks have gone from strength to strength. A critical, and growing, part of the ad tech ecosystem, we ...