Over the weekend, I was writing a new ad for my thriller series. The goal is to get people to join my mailing list by offering them a free novel and short story. I advertise my novels heavily on ...

In this PRO seminar, we'll show you how to craft copy that gets noticed, read, and acted upon in the small screen confines of the mobile environment. We'll also share when to use pictures to tell your ...

When it comes to how top e-tail sites perform when the shopper is visiting with a mobile device rather than a personal computer, the Amazon and Apple online stores are clear leaders, according to ...