Expect nothing radically different for the mobile gaming market in 2008, according to Eberhard Schoneburg, chairman/CEO of Artificial Life Inc., a Hong Kong-based mobile broadband technology and games ...
Brands, publishers and retailers began embracing more mobile video advertising in 2011 as a way to lock in engaged users. Experts agree that the medium will continue to grow in 2012 with more ...
Mobile marketer EZ Texting has filed a lawsuit against T-Mobile USA, after the mobile carrier began blocking its subscribers from exchanging text messages with EZ Texting customers. The lawsuit, filed ...
Samsung beats Apple in meeting users’ multitasking needs As consumers increasingly use mobile applications and mobile Web sites for a variety of everyday activities, marketers are focusing on enabling ...
Clorox exec says precision targeting, collapse of funnel are key trends NEW YORK – A Clorox executive at Mobile Marketer’s Mobile FirstLook: Strategy 2016 reported that the company is building ...
Editor’s Note: This article is an excerpt from one of Mobile Marketer’s recent online postings. Mobile Marketer’s daily newsletter provides news on mobile marketing, media and commerce. Sears would ...
Little over a year since the firm paid out for ad network Mobclix, mobile marketing firm Velti has acquired Mobile Interactive Group (MIG) for a total of $59 million. Velti claims the move - which ...
Third Screen Media, a mobile marketing services company, this morning is launching a new mobile marketing network that will combine carriers, mobile application content providers, and advertisers.