Sacramento, California - January 16, 2026 - PRESSADVANTAGE - Silverback Digital Marketing has issued an announcement ...

In a world saturated with digital noise, reaching customers on their handheld device—the smartphone—is a top priority for marketers. While SMS (Short Message Service) has long been the gold standard ...

We’ve updated our page on RCS with data showing an increase in RCS usage for Black Friday 2025 compared to the previous year. By adding support for RCS (rich communication services) to iPhones with ...

For most people, summertime means sunshine, beaches and barbecues. Retail marketers, however, already have the holiday season on their minds, and summer is a great time to begin holiday prep – ...

GenAI may have captured marketers' imaginations, but an equally impactful technology—Rich Communication Services (RCS)—is quietly transforming mobile messaging. RCS is set to dethrone Short Message ...

Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

What's something most U.S. adults own? A mobile device. According to the Pew Research Center, 97% of Americans own a cellphone, with 90% owning a smartphone. Smartphone ownership has more than doubled ...

SMS marketing is a growing channel, but you’ve got to stay compliant with regulations. Here’s what to know and do. SMS marketing must comply with the Telephone Consumer Protection Act and FCC ...

Apple’s iOS 18 update is here, and perhaps lost among the company’s flashy unveilings was its much-antipicated adoption of the Rich Communication Services (RCS) messaging standard. RCS, often referred ...

As restaurant chains increase their efforts to target 18- to 34-year-olds, they’re quickly finding the best place to reach them is where they spend much of their time: on the phone. The latest chains ...

NEW YORK, Oct. 10, 2024 /PRNewswire/ -- SevenRooms, the leading CRM, marketing and operations platforms for the hospitality industry, today announced the launch of its new Text Marketing solution ...