Ford Motor Co.'s "Model T moment" this summer represents what could be a revolutionary step for a traditional automaker, industry experts said, but it still amounts to playing catch-up with Tesla Inc.

Ford Motor Co. CEO Jim Farley announces a new electric vehicle platform and assembly system at the Louisville Assembly Plant on August 11. Less than two weeks after announcing its electric vehicle ...

Ford is trying to do for electric trucks what the original Model T did for gas cars: drag a niche technology into the center of American life by making it simple, cheap, and everywhere. The company is ...

Ford CEO Jim Farley announced a new EV strategy, calling it a "Model-T moment" for the company. Ford will reveal its new EV platform on Aug. 11 in Kentucky. The new strategy focuses on competing with ...

A fresh trademark filing and Ford’s “Model T moment” tease point to the return of a cult classic car-pickup hybrid. This time built for the electric era. Reading time 3 minutes Ford is promising a ...

Ford’s CEO calls its new EV a “Model T moment,” a claim that suggests a revolution in affordability. We analyze if a low-cost, LFP-powered car can truly live up to the legacy of the car that put the ...

Our friends at Ford Authority are reporting on a major EV reveal from the Blue Oval coming on August 11 th. “We have scheduled an event on August 11 th in Kentucky where we will share more about our ...