What is an MQL? An MQL is a marketing qualified lead. What is an SQL? An SQL is a sales qualified lead. Okay, nothing new there. However, SQLs and MQLs require a fundamentally different approach to ...
We discuss the difference between a marketing qualified lead (MQL) and a sales qualified lead (SQL) and how to use them to improve the customer experience. Generating leads is crucial for businesses, ...
“市场部产生的MQL直接交给销售跟进”这种设计，其实是万恶之源。 编者按：本文来自微信公众号“硅谷销售研究院”（ID：WinningByDesign），作者 硅谷蓝图Patrick，36氪经授权发布。 最近获客的话题又有些热，我去年写过两篇文章（附在文末）今年看看还是有点超前 ...
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