A controversial ball spot call in the AFC championship game between the Kansas City Chiefs and Buffalo Bills invited plenty of criticism of the NFL's officiating crew, as well as its process for ...

NEW ORLEANS – With a microchip inserted into a player’s shoulder pads, it can be determined that a receiver topped 20 miles an hour on a jet sweep to the end zone. It’s the technology. With at least ...

The NFL is preparing to replace the regular-season chain crew with a camera-based measurement system to measure first downs. Sony announced Tuesday that the brand's Hawk-Eye technology will be used ...

The NFL will use Sony’s Hawk-Eye technology to measure first downs in games. The league made the announcement on Tuesday and said the Hawk-Eye technology will be used starting this fall. The chain ...

The NFL is finally saying goodbye to the old-school chain gang and embracing technology to measure first downs. Starting in the 2025 season, the league will rely on Hawk-Eye virtual measurement, a ...

The NFL will use Sony’s Hawk-Eye Virtual Measurement Technology, “as the primary method for measuring the line to gain.” It will measure the location of the ball in relation to the first down.

The NFL has heard the criticism of its no-tech approach to determining whether the football made it to the line to gain. But instead of serving up solutions, the league is offering up excuses. In ...

KANSAS CITY, Mo. — The NFL announced a multitude of rule changes on Tuesday, including a new way to measure first downs for the 2025 season. The league will be using Sony’s Hawk-Eye technology as the ...

KANSAS CITY, Mo. (WDAF) – The NFL announced a multitude of rule changes on Tuesday, including a new way to measure first downs for the 2025 season. The league will be using Sony’s Hawk-Eye technology ...

NEW YORK--(BUSINESS WIRE)--The National Football League and Adobe (Nasdaq: ADBE) announced today an expanded global partnership that combines AI, creativity and marketing to deliver a new level of ...

Levi's Stadium was the place where football met technology Sunday night, and the result is a way to track data that's catching on in the NFL and among fans. While the players were getting ready for ...