Your logo is a visual representation of everything your company stands for. Think of McDonald’s golden arches or the Nike swoosh-these two impressive logos embody these companies well. But many ...

It may come as a bit of a surprise to learn that many luxury performance cars you know and love are actually sub-brands of much larger automakers. This practice of creating special sub-brand divisions ...

Maureen Ballatori is the Founder + CEO of 29 Design Studio Branding & Marketing, an agency specializing in food, beverage and agriculture. In business, if you want to make complex ideas simple and ...