As the recession takes its toll, marketers are increasingly expected to do more with less. So what can you do? One answer is to segment your customers by the experience they have with you so that you ...

As a descriptor, net promoter score (NPS) was coined by author, speaker and business strategist Frederick Reichheld in the Harvard Business Review back in 2003. His claim was simple: NPS “… is the one ...

“Net Promoter” sure has its share of detractors these days. But those critiquing the measure are overlooking one of its greatest (if not widely discussed) benefits. Net Promoter Score (NPS for short) ...

WEST CONSHOHOCKEN, Pa., Sept. 20, 2018 /PRNewswire/ -- theITSupportCenter, a leading global provider of remote help desk support, today announced it has earned an outstanding Net Promoter Score (NPS®) ...

Satisfied customers will drive your business. Your task is to improve your customers’ experience. Here's a look at how to measure it. According to a study by consultancy Walker Information, customer ...

I was recently investigating companies who have helped transform their industry with new customer experience models. Someone had introduced me to Masergy, a global managed services firm focusing on ...

Inspirato Incorporated, a luxury vacation club, has announced its impressive 2024 Net Promoter Score (NPS) of 71, reflecting strong customer satisfaction and loyalty. The NPS measures how likely ...