COLUMBUS, Ohio — The Ohio Supreme Court, applying state law that protects the public’s access to public records, ruled Thursday that an email list compiled by a local school district for distribution ...

The Supreme Court of Ohio ruled today that a local district’s email distribution list is public record.

Many businesses blame slow email list growth on poor lead magnets or a lack of visibility. But oftentimes, the real culprit runs deeper: Your audience doesn’t trust you enough to give you their email.

At least 28% of your email list could have gone bad over the past year. Do these simple things to clean it up and stop sending emails into a void. If you worry that your database may be hurting your ...

You know you’re supposed to “build an audience before you launch.” Every founder hears that advice. But when you actually sit down to do it, the reality looks like this: an empty landing page, a ...