In this Sportsing! Short, Todd Wilson delivers a clear warning to parents and coaches chasing NIL too early. He explains why ...

The Ohio High School Athletic Association is bringing NIL to Ohio. Name, image and likeness deals can now be signed by high school athletes in the Buckeye State after a referendum was passed by the ...

From August to January the focus is football. But when the turf goes quiet and the stadium roars fade, some Bison football players trade their pads for squeegees and give new meaning to the word ...

High school principals around Ohio will vote next month on proposed rule changes to allow high school athletes to profit off their name, image and likeness (NIL). The board of the Ohio High School ...

The Colorado Buffaloes are currently 2-3 to start the 2025 season, and Colorado coach Deion Sanders is seemingly looking for new ways to motivate his team as they prepare to face the TCU Horned Frogs ...

In February 2023, we shared an update on the rapidly evolving landscape of student-athlete NIL rights following the emergence of new state-level NIL laws and the Supreme Court’s decision in NCAA v.

The intersection of revenue-sharing with NIL and a motivated donor base has set up a financial support structure. Here's how ...

LAS VEGAS — Less than a month into the implementation of the House settlement, college sports’ new enforcement entity is adjusting its approach. Attorneys for the House plaintiffs have struck an ...

In an era of name, image and likeness, or NIL, many college athletes are thinking differently about who they are – seeing themselves not just as competitors or students, but also as influencers with ...