Between February 2 and February 8, major OTT platforms such as Netflix, Prime Video, ZEE5, SonyLIV and JioHotstar are rolling out new titles featuring popular stars, compelling stories and diverse ...

After the first wave of festive releases, audiences now have a fresh slate of films and series to look forward to, between theatrical and digital releases that promise something for everyone.

The OTT space continues to dominate audience attention, with major platforms rolling out a diverse mix of big-ticket films ...

The OTT platforms are set to land with some fresh releases, where the entertainment will be promised to be heavy.

a look at upcoming telugu and tamil ott releases in february, including new films and a series streaming across platforms like jio hotstar, prime video, zee5 and etv win.

January was quite a special month in terms of entertainment. 'Border 2' and 'Mardaani 3' garnered a lot of attention and ...

After a rapid rise driven by bold storytelling, Indian OTT now faces creative fatigue. Repetitive themes, sequel-heavy slates ...

AI supports OTT decision-making across content strategy, production, and marketing without replacing creative ...

Jio introduces new prepaid plans starting at Rs 175, offering mobile data, calling benefits, and access to multiple popular ...

On the streaming front, Netflix’s globally popular period drama Bridgerton returns with its fourth season, shifting focus to the bohemian Benedict Bridgerton (played by Luke Thompson). Inspired by a ...

OTT messaging platforms occupy a distinctive position within India’s digital regulatory architecture. These platforms operate ...

Following a swift ascent fueled by daring narratives, the Indian OTT landscape is now encountering creative exhaustion.