Showcases that you can "Just Add Cran™" to any occasion with new holiday ads, limited-edition flavor, and seasonally inspired activities that tap into the transformational power of the cranberry "New ...
For the next wave of its brand refresh, Ocean Spray is introducing a new tagline, and a new character. The brand is launching a “Just Add Cran” masterbrand campaign introducing the titular tagline ...
A recent rich media mobile advertising campaign from Ocean Spray drove awareness for the brand?s diet juice drink line with an ad unit expansion rate of 15.65 percent. The full-screen interstitial ad ...
Ocean Spray is assembling its cross-channel campaigns for the holiday season – and just producing and managing the video assets alone requires Santa’s Workshop-levels of effort and cross-team ...
Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...
Ocean Spray's first national campaign targeting Hispanic consumers introduces the brand with the tagline, "Sabor Unico. Bueno Para Todos," which translates to "Unique flavor, Good for everyone," per a ...
Ocean Spray is investigating after customers said they purchased cans of the company's cranberry sauce only to discover they ...
WARRENS, Wis. — Ocean Spray is shooting its signature cranberry commercial in central Wisconsin for the first time. Production crews, actors, and Ocean Spray employees have been working to shoot a ...
Everyone’s favorite Cranberry juice sipping, Fleetwood Mac singing, skateboarding riding TikTok star Nathan Apodaca — who you might know affectionately as ...
"New generations are hosting and making their own traditions. While we remain a focal point at many tables, we also want to extend our products into more informal occasions and engage with the next ...