Dan Lotzof is the Chief Revenue Officer at Notified.

PR needs to keep proving its expense budget, otherwise those long lunches with clients will turn into BYO sandwiches.

For many years, PR teams have relied on clipbooks and run items to prove the value of their work. Throughout most of my career, a “hit” in the Wall Street Journal, USA Today or other top-tier ...

Meltwater, a global leader in media, social, and consumer intelligence, in partnership with We. Communications, released its first annual State of PR Report, based on insights from more than 1,100 PR ...

New York, NY, Dec. 03, 2025 (GLOBE NEWSWIRE) -- ReachReport, a leader in the field of public relations reporting, proudly celebrates the launch of its Mobile Assistant, further solidifying its ...

Miami, Nov. 07, 2024 (GLOBE NEWSWIRE) -- Nearly half (45%) of PR pros’ budgets could be impacted by their ability to reach their goals, but they are split on whether one of their top reporting metrics ...

PR incorporates communication that is vital for enhancing the image and value of a brand. As a team, you need to be able to determine whether you are reaching the PR goals that you initially set or ...

Most PR pros are only somewhat confident in the metrics they report to stakeholders and more than a third find it difficult to track their efforts. Eighty-eight percent of respondents spend less than ...

For the quarter ended March 2025, Permian Resources (PR) reported revenue of $1.38 billion, up 10.7% over the same period last year. EPS came in at $0.42, compared to $0.42 in the year-ago quarter.